How We Work With You

We at Traffic have a wholly professional approach to everything we do. Our search engine optimization work follows a simple, uncomplicated three-step process which makes things easier for both you and us. Right from website analysis till the completion of the project, we run the entire process smoothly and strategically to bring your online business the desired results in the least possible time using the fair business practices.

Here’s how we start and end an SEO project:

Step 1 - Analysis of Your Site

The very first thing we do is check your present website for 100% SEO and industry compatibility. Our experts conduct a detailed analysis of your site and check if its design, content and functionality are congruous with SEO standards. We also analyze whether your site matches the standards of your industry or not, for which we conduct a comprehensive market research. We document our analysis findings of your website in a detailed report form and suggest you to make the required changes to your site (if any). You can either have us make those changes or you can get the work done from elsewhere – the decision is yours. By the time our recommended changes are applied, we prepare a bespoke SEO strategy to improve your site’s search rankings and drive more search engine traffic to your site.

Step 2 - Preparation & Submission of a Proposal Statement of Work

The time consumed in applying recommended changes to your site to make it SEO and industry compatible is optimized in preparing a custom search engine optimization plan for your site. As the step 1 gives us full knowledge of which industry you belong to and where you and your competitors stand within your industry as well as in search engines, we are able to prepare a comprehensive proposal statement of work for you. This proposal statement of work includes current on-page and off-page status of your site, on-page and off-page SEO compatibility recommendations, detailed competitors analysis, monthly financial breakdown, and off-page optimization plan among other things.

We submit you this report that we call “Proposal Statement of Work” for review and wait for your approval. You are free to ask us for amendments if you feel that we’ve missed out on something or if you want to add something new to the work. We’ll be happy to make the required amendment if it doesn’t affect the overall SEO strategy.

Step 3 - Approval & the Path to Completion

Once you approve our proposal and we reach an agreement, we start our work in full swing. There are all sorts of tried-and-true SEO (Search Engine Optimization) tactics that can be used to ensure your site is successfully crawled, indexed, and positioned in the major search engines. Usually, we set our own targets and deadlines, and they are really strict, because we know the ins and outs of our industry and are sure that no one understands the SEO standards and techniques better. But as a client, you’ll also have a strong say regarding the timeframe for meeting the set targets. One thing should be noted here that we NEVER use black hat SEO techniques and everything we do in our optimization process is 100% fair and based on white hat methods. All it means is that the results our work brings for your online business are fast, amazing, and long lasting.

Our General SEO Web service deliverables

Outline of services supplied on a monthly basis...

SEO/SEM services that fall within the monthly deliverables
Daily Monitoring of Google Webmasters Tools Broken link/broken image testing Social bookmarking
Daily monitoring of Website rankings over Google for main keywords of Various Divisions. Daily Monitoring of Google Analytics reports Link exchanges
Research on ways to increase the Traffic to the website Forum Participation Social Media Optimization
Meta tag and titles updating and improvements RSS feed submissions Website Analytics Reports-
Keyword link building Optimizing robots.txt On-Page optimization of the client's News pages
Competitive Analysis Site taxonomy/theming optimization Classified Ads Posting
Keyword Analysis and Recommendations Static and XML sitemap optimization PPC Campaign Monitoring
Website Architecture Recommendations Title & meta tag optimization Global navigation enhancements
SEO content writing Alternative "ALT" attribute inclusion Extraction of JavaScript and CSS from template
301 Redirecting/.htaccess file optimization HTML/CSS validation Search Engine Ranking Report
Error page validation Post-Analytics Consulting Link Building/Paid Inclusion / Link-Building
Heading inclusion/optimization SEM Account Management Link Building, Blog & RSS Suggestions

SEO Information

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