Loading...

DIGITAL CONTENT MANAGER

DEPARTMENT:

DIGITAL MARKETING (CONTENT)

Location:

KARACHI, Pakistan

INTRODUCTION

MAIN DUTIES & RESPONSIBILITIES

  • Work with clients to create digital content strategies which will help them to obtain their objectives.
  • Manage a team of digital content executives and copywriters.
  • Edit, proofread and improve writers’ posts.
  • Liaise with content writers to ensure brand consistency.
  • Writing creative ads for different advertising platforms and website copies.
  • Optimize content according to SEO.
  • Produce technical content such as CMS Manuals, etc. on certain products.
  • Create and publish engaging content.
  • Manage all aspects of content production and maintenance for all clients, including blogs, articles, whitepapers, email marketing, imagery and videos.
  • Create a content calendar which will return maximum ROI for both the client and the agency.
  • Collaborate with marketing and design teams to plan and develop site content, style and layout.
  • Manage all aspects of the content marketing process, ensuring all content is promoted to the right audience.
  • Work with the analytics team to analyse content performance and suggest improvements.
  • Ensure all content produced meets the client’s objectives and accurately reflects their tone and brand.
  • Oversee all relationships with external content producers, taking full responsibility for the commissioning, editing and delivery of all outsourced content.
  • Ensure all content is delivered on time and to budget.
  • Manage content distribution to online channels and social media platforms to increase web traffic.
  • Ensure compliance with law (e.g. copyright and data protection).
  • Stay up-to-date with developments and generate new ideas to draw audience’s attention.

EXPERIENCE REQUIRED

  • At least 3-5 years of experience working in the digital sector in a similar role.
  • English, Marketing or Humanities degree preferable but not essential.
  • Strong working knowledge and understanding of HTML, CSS, JavaScript, digital advertising and SEO.
  • Email marketing experience desirable.
  • Strong attention to detail and outstanding written and verbal communication skills.
  • Proven track record producing quality content for a range of clients in a range of sectors to a tight deadline.
  • Partnership and team management experience essential.
  • Experience of creating and managing a wide range of digital content, including videos, infographics and imagery.
  • Ability to work under pressure and mange conflicting workloads.

OTHER PRE-REQUISITES:

  • Client's Coordination
  • Creative thinking
  • Problem solver
  • Analytical
  • Project Management
  • Communication Proficiency
  • Thoroughness
  • Customer/Client Focus

HOW TO APPLY

Apply here directly or send resumes at [email protected] with a nicely-written cover letter. do not forget to mention the position 'Digital Content Manager' in the subject line.